Monday, April 15, 2013

10 Things I Learned at Lucky FABB


Like I said in my post last week, Lucky FABB was unforgettable! I had such an incredible time learning from the pros. I decided to share some of the valuable lessons I learned from FABB!




1. Kelly Osbourne said she splurges on her shoes, handbags and outerwear and goes for more affordable pieces for everything else. She was wearing Stella McCartney shoes, Karl Lagerfeld jacket and Zara underneath. Hello practical shopper!


2. When you’re working with a brand - you are working FOR that brand. It should be a professional relationship. Always under promise and over deliver. Great tips when you’re building relationships with different brands.

3. In the breakout session, Beauty Tips From The Pros, celeb makeup artist Bruce Grayson says to overdo it on your beauty look when shooting photos for your blog. Pick something like your hair, eyes or lips and make them dramatic, he said. When shooting from far away, something needs to stand out in a photo à la the red carpet.

4. Affiliate programs are a great way to monetize your blog! Sites like Beso pay you per click while other affiliate programs like Reward Style pay you when people click links on your site and make a purchase. If your readers love to shop, these could be great resources for you!

5. Drew Barrymore was such an amazing keynote speaker. She was incredibly honest and made so many good points. “Unfortunately, I was raised in this like generation of like, ‘Women can have it all,’ and I don’t think you can. I think some things fall off the table. The good news is, what does stay on the table becomes much more important.”

6. SEO tips: Post your blogs on any and all social media platforms. Alter your status updates/teasers/posts to fit facebook, twitter, instagram, pinterest, google+, etc.

7. Styling for your blog can get monotonous and too familiar. Switch it up by shopping for one of a kind pieces at thrift shops or consignment shops and mix them in with trendy pieces for a look that’s all your own.

8. As a blogger, consider yourself a small business owner. Be professional, be smart and be savvy!

9. Dave Cook of The Find urges you to think SEO when creating tags and titles for your blog. He recommends using Wordpress for a blogging platform and installing an SEO plugin like Yoast. For those of us (like myself) on Blogspot, we can easily make our content searchable by using alt tags on images and making easy to search headlines for our posts.

10. Don’t try to be anyone else! It’s okay to draw some inspiration from your favorite blogger but copying someone else isn’t going to get you very far. Be YOU and create your own content and ideas and people will love reading what you have to share.


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